Atariya Foods, West Acton
The branch that calls itself a fishmonger first, cutting for sashimi and leading on bluefin.1
Why go
The shop's own description is Your Local Japanese Fishmonger, serving Acton & Ealing
, and the counter is set up to prepare fish for sashimi and sushi rather than to sell it whole. Bluefin tuna is what they put at the front.1
That is the operator's account and nobody outside the business has tested it in print.
Order this / avoid
- Order: the bluefin, and have them cut it.1
- Avoid: coming for lunch. This door is a counter, not a restaurant.
What locals & experts say
- Nobody,. The fish claim is the shop's own.
Good to know
- Where: 7 Station Parade, Noel Road W3 0DS, beside West Acton station.
- Sites: several across London, including Swiss Cottage. Each is set up differently and this is the fishmonger-led one.1
Verdict
could-visit — Of the Atariya doors, this is the one that calls itself a fishmonger first, serving Acton and Ealing, with a counter that cuts for sashimi and sushi and leads on bluefin tuna. For anyone cooking Japanese at home in west London that is the difference between buying fish and buying fish somebody has broken down properly. The whole account is the shop's own, which is why it sits mid-ladder: no chef and no writer has named this counter, so the quality claim rests on the people making it.